SellersFi partners with Innova Investments to expand access to structured private credit opportunities backed by real eCommerce activity.
Together, we combine data-driven origination with institutional capital management, creating a scalable platform for qualified investors to participate in marketplace-enabled credit.
SellersFi originates, underwrites, and services eCommerce credit using proprietary marketplace and cash-flow data.
Innova structures and manages the investment vehicles, providing governance, reporting, and capital markets expertise.
The result is a model built on alignment, transparency, and disciplined execution.
This is not a closed credit fund. Eligible investors gain access to:
A curated pipeline of eCommerce credit opportunities
Exposure to diversified merchants across global marketplaces
Ongoing visibility into portfolio performance and cash flows
We believe private credit works best as a shared ecosystem, connecting investors directly to the businesses powering digital commerce.
SellersFi was built to serve high-quality eCommerce businesses often overlooked by traditional lenders.
Our investor platform reflects the same philosophy.
Through this partnership:
Inclusion does not mean compromise.
Our framework emphasizes:
The SellersFi–Innova platform is designed for:
Participation is subject to eligibility and applicable regulations.
SellersFi was built to serve high-quality eCommerce businesses often overlooked by traditional lenders.
Our investor platform reflects the same philosophy.
Through this partnership:
Inclusion does not mean compromise.
Our framework emphasizes:
The SellersFi–Innova platform is
designed for:
Participation is subject to eligibility and applicable regulations.
To learn more about investment opportunities through the SellersFi × Innova partnership.
Investments are offered through Innova-managed vehicles and are subject to eligibility requirements, offering documents, and applicable securities laws.
Working Capital
A tailored funding solution that set you up for unlimited success.
Inventory Solutions
Meet rising demand & free up cash flow with inventory financing.
CommercePay
Receive an advance of your sales and pay back a set percentage over time.
Daily Payout
Get up to 90% of your previous day’s Amazon sales so you’re always empowered and prepared to purchase for growth.
