Say Goodbye to Cash Flow Issues That Limit Your Growth With Working Capital
No one knows the highs and lows of the roller-coaster ride of emotions that ecommerce business owners go through. Most of them can remember the first time they made money while sleeping. It is a rush that never gets old. They also experience working capital related adversity like deactivated ads, being outbid by competitors on ad platforms, running out of inventory, supplier delays, and disgruntled customers. No one knows the risk that ecommerce business owners take. Retail sale is a tough gig. It can be difficult to just keep sales consistent, much less grow your business.
It is not for the faint of heart In time though, an experienced ecommerce owner learns to keep their emotions in check. They don’t stay down for long and a “win” just helps propel them mentally and financially to new heights. Scaling is both art and science, and scaling an ecommerce business is an art form in and of itself. There are a lot of moving pieces. It’s not just a case of buying more inventory and selling more products.
As revenue and profits increase so should the rest of the business support it. It is almost inevitable that a business will hit cash flow issues as they are trying to grow their business. It does not matter what the budgets are set for inventory, labor, platform costs, or advertising as it all comes from one pot at the end of the day. A significant increase in any one business expense quickly throws off budgets for the rest of the business.
Delays in receiving payment by marketplace payment processors and payment reserves being held make budgeting even more difficult. At some point, cash flow will become a problem. This ebook will give you strategies you can use to leverage Working Capital to improve your cash flow and scale your business exponentially faster.